Persuading clients to use your information service
May 2008
Our latest Quantum2 Conversations Podcast gives quick tips on how to motivate or persuade clients that you have a service or product that meets their particular needs by probing for their true pain points.
Once you have identified clients pain points, you can then establish an emotional or intangible suggestion of the value of your product or service to them.
To download this podcast, visit the Quantum 2 podcasts page and click on the Marketing Information Services Using Persuasion Techniques link.